Printed materials often need more than just good design. The finish plays a big role in how they look and feel. One of the most elegant finishes available today is Soft Touch Aqueous Coating.
It gives printed products a smooth, velvety texture that feels premium. It not only looks beautiful but also protects the surface from scratches and marks. Let’s learn more about what makes this coating special.
What is Soft Touch Aqueous Coating?
Soft touch aqueous coating is a water-based coating that adds a soft, smooth feel to printed materials. The finish is often compared to the surface of peach skin because of its silky texture. It is applied after printing to create a luxurious and pleasant touch. Many brands use this coating to make their packaging or printed items stand out. It helps products look premium and feel unique in the hands of customers.
Since it is water-based, it is also safer for the environment compared to solvent-based coatings.
How Soft Touch Aqueous Coating Works
The process of applying soft touch aqueous coating is similar to other aqueous coatings. Once the design is printed, a thin layer of coating is spread evenly over the surface using rollers.
The coated sheets then pass through a drying system that uses heat and air. This helps the coating dry fast and bond well to the paper. The result is a soft, smooth surface that feels velvety but still durable.
Unlike matte or satin coatings, soft touch has a unique texture that changes how the print feels rather than just how it looks.
Key Benefits of Soft Touch Aqueous Coating
1. Luxurious texture
It gives printed materials a rich, soft feel that adds a sense of quality and sophistication.
2. Protective layer
It protects the surface from fingerprints, smudges, and scratches.
3. Eco-friendly formula
Because it is water-based, it has fewer chemicals and releases low VOCs. This makes it a safer and more sustainable option.
4. Fast drying
It dries quickly, allowing faster production and better efficiency in printing.
5. Long-lasting finish
The coating stays smooth and clean for a long time, helping prints maintain their fresh look.
Soft Touch Coating vs. Soft Touch Lamination
These two terms sound similar but are not the same. Here’s how they differ.
Soft Touch Coating
This is a liquid, water-based coating applied directly on the printed surface. It dries quickly and forms a thin protective layer. It is cost-effective, eco-friendly, and provides a smooth texture without adding thickness to the paper.
Soft Touch Lamination
This uses a plastic film with a soft surface that is bonded to the paper using heat and pressure. It feels similar but adds more thickness and durability. It is often used for packaging or covers that need extra strength.
| Feature | Soft Touch Coating | Soft Touch Lamination |
|---|---|---|
| Type | Water-based liquid coating | Plastic film applied with heat and pressure |
| Texture | Smooth and velvety | Soft and silky |
| Appearance | Subtle, elegant finish | Slightly deeper color tone |
| Thickness | Very thin layer | Adds extra thickness to paper |
| Durability | Moderate protection | Higher protection and longer lifespan |
| Eco-Friendliness | Environmentally friendly and recyclable | Less eco-friendly due to plastic film |
| Drying Time | Dries quickly | Requires more time and heat to bond |
| Cost | More affordable | More expensive |
| Best For | Brochures, cards, and lightweight packaging | Luxury boxes, covers, and premium packaging |
Common Uses of Soft Touch Aqueous Coating
Soft touch aqueous coating is popular in industries that want a premium look and feel. Some common uses include:
- Luxury product packaging such as cosmetics, jewelry, and perfumes
- High-end brochures and catalogs for brands that want a professional touch
- Business cards and postcards that feel soft and memorable
- Book covers and presentation folders for a refined finish
- This coating works best when you want your printed piece to stand out through touch as well as design.
Environmental Advantages of Soft Touch Aqueous Coating
Soft touch aqueous coating is an environmentally friendly choice. It is made from water-based ingredients and does not release harmful chemicals into the air. Because it contains low levels of VOCs, it is safer for printing workers and better for the planet. It can also be recycled along with printed paper, unlike plastic-based laminations. This makes it a good choice for brands that care about sustainability.
Tips for Using Soft Touch Coating in Printing
- Choose high-quality coated paper for the best results.
- Avoid textured or uncoated papers as the coating may not apply evenly.
- Review a sample proof before printing large quantities to check the texture.
- Use this coating for designs that benefit from a tactile experience, such as packaging or premium marketing materials.
- Pair it with rich colors or spot UV for a striking contrast between smooth and glossy areas.
Final Thoughts
Soft touch aqueous coating offers a beautiful blend of style, protection, and sustainability. It transforms ordinary prints into premium products that people enjoy holding and using. It provides a soft, velvety texture that looks refined and feels luxurious. Compared to soft touch lamination, it is lighter, faster, and more eco-friendly, making it a great choice for high-quality printed materials.
If you want your next project to leave a lasting impression through both sight and touch, soft touch aqueous coating is the perfect finish to choose.